eCommerce

Partnering with The Home Depot to create experience that helps customers paint their space and love it.

eCommerce | The Home Depot | 2018 - 2019 | B2B + B2C

In 2019, I joined a leading home improvement company with a mission to revolutionize the digital paint-buying experience and raise the bar for the entire industry. Within just one month of launching, we successfully quadrupled paint sample sales. The innovative design was rolled out across both the web and mobile apps, reaching a global audience. Through this transformation, we empowered customers to visualize their favorite paint choices in augmented reality (AR), allowing them to see how colors would look in various rooms of their home. We also introduced an interactive feature that enables customers to compare their favorite paint colors across multiple rooms at once. Additionally, we tailored the experience to cater to both homeowners and small business buyers, ensuring it met the unique needs of each group.